Along with fast food branches; Doner shop entered the race of food industry on 1980’s, intense competition in some brands reduce the cost of franchise, Kebab restaurants spread fast in Anatolia within short time duration then headed to Istanbul the big city and also spread rapidly due to lifestyle, young population & consumption habits, economy development, shopping mall centers… all these reasons was ideal factors for food industry growth in Turkey.
Opening Doner shop could be easy job with big profits and low cost as it doesn’t need a large place, small shop with less staff employed – low rental cost and serving with a narrow menu “compared with other restaurants”! As result it’s relatively simple, advantageous business and wildly preferred.
In the meanwhile; competition is very intense so doing that job requires a good location, hygiene, clean, and good service with delicious food. In Europe almost 100K people employed with annual turnover 3 billion dollars.
Branching Doner restaurants start recently, investors who won’t start as of zero and have motivation to work in this field but no previous experience; they can stay under umbrella of the chains! This could cost higher when they comply to use a certain conditions adding 2-4% of annual turnover as royalty fees.
When you are preparing meat remember to offer the good taste and special attention to the flavor, be an expert in producing your products which make you difference, follow the sector you are working in; the prices is your balance, make sure you can complete and create demand.
In turkey, 6 kinds of meat used to make the Döner:
100% of large piece of meat form
Mix of meat (60% Minced meat – 40% large pieces of meat)
90% Minced meat “with 10% large pieces of meat to keep roll coherent”
Sausage “with spices into minced meat”
Chicken Roll
Turkey Roll
Most important element cooking return to flavor, first installed must be for 15-20 minutes and to be cooked on low heat, when it starts to change the color of outer surface continue to cook by increasing the temperature rotary, distance to the meat should be around 15 cm not in direct contact with flame otherwise it could cause a serious negative effects!
Purple section suitable for mince
Blue section suitable for grill
Yellow section suitable to use with cooking
Machines and Equipments
Equipments that will be used for a years to produce what you want in your project must be highly efficient! Select the machines of good performance, durability, saving energy consumption, security, service facilities, hygiene and safety standards in the provision of products, high efficiency, eco-friendly and compliant with health standards away from simple and inexpensive machine and costly in long term of working.
Please note the following appropriate default duration of machinery:
Preparation machines 8-10 years
Cooking equipments 8-10 years
Refrigerators 8-10 years
Metal cabinets 20 years
Scoops, knives and pulleys etc ... a few years...now; the following are the equipments you need:
MACHINERY AND EQUIPMENT
Doner
Sauce Bain Marie
Deep fryer
Meat mincing machine
Minced kneading machine
Vegetable cutting machine
Onion chopping machine
Rotary cutters or knives
Dishwashers
Coffee Maker
Coffee Machine
Cold drink machine
Orange squeezing machine
Scales
Type refrigerators Warehouse
Deep freeze
Cold display refrigerators
Neutral display units
Hot display units
Service trolley
Load trolley
Dish collection trolley
Dust-cart
Preparation stainless counters
Sinks
Pallets
Wall cabinets
Wall shelves
Hoods
COOKING AND PREPARATION EQUIPMENT
Scoop
Colander
Sauce ladle
Various meat opening knives
Tongs
Funnel
Meat beat that
Saucepan
Butter Pan
Gastronorm containers
Spatulas
Knives
Onions armor
Spice jars
Soy
Mortar
Porcelain-CAM service KITS
Platter
Dinner plate
Dessert plate
Salad bowl
Soup bowl
Various sizes of bowls
Bread plate
Coffee cup
Nescafe cup
Cup of tea
Beverage cup
Water glass
STAINLESS STEEL SERVICE KITS
Cooking spoons, forks, knives
Dessert spoons, forks, knives,
Tablespoon
Teaspoon
Nescafe spoon
Pepper cruets
Oil-vinegar
Toothpick
Napkin
Bread basket
Menu booklet